{"id":19066,"date":"2026-02-09T06:07:51","date_gmt":"2026-02-09T06:07:51","guid":{"rendered":"https:\/\/curlec.blog.razorpay.in\/blog\/?p=19066"},"modified":"2026-03-04T09:46:52","modified_gmt":"2026-03-04T09:46:52","slug":"wahed-recurring-investments-razorpay-curlec-subscriptions-malaysia","status":"publish","type":"post","link":"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/wahed-recurring-investments-razorpay-curlec-subscriptions-malaysia\/","title":{"rendered":"How Wahed Automated Its Investor\u2019s Regular Contributions with Razorpay Curlec&#8217;s Subscription Feature"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"19066\" class=\"elementor elementor-19066\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-af8413f e-flex e-con-boxed e-con e-parent\" data-id=\"af8413f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a0de98 elementor-widget elementor-widget-heading\" data-id=\"4a0de98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Who is Wahed?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8557a8 elementor-widget elementor-widget-text-editor\" data-id=\"f8557a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.wahed.com\/my\"><span style=\"font-weight: 400;\">Wahed<\/span><\/a><span style=\"font-weight: 400;\"> is a digital Shariah-compliant investing platform designed to create long-term wealth for its retail investors, without compromising their values. The company has gained over 400 thousand users worldwide by making halal investing accessible, easy, and affordable through providing a digital platform where users can easily select a professionally managed, diversified portfolio that aligns with their personal risk tolerance.<\/span><\/p><p><span style=\"font-weight: 400;\">As a long-term investing platform, Wahed actively encourages clients to invest consistently, as their core belief is that passive investing works best when deposits happen regularly.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d53ef61 elementor-widget elementor-widget-heading\" data-id=\"d53ef61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ce5ec6 elementor-widget elementor-widget-text-editor\" data-id=\"0ce5ec6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The primary challenge for Wahed was getting its clients to invest consistently over time. Before implementing Razorpay Curlec, recurring contributions were not automated. Users had to make deposits manually, which led to many forgetting or skipping contributions for the month. Staying consistent was difficult and required a lot of discipline.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfb0f41 elementor-widget elementor-widget-heading\" data-id=\"bfb0f41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9351c6d elementor-widget elementor-widget-text-editor\" data-id=\"9351c6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Using Razorpay Curlec completely changed the process for Wahed and its users, removing the biggest blocker. Once they started using Razorpay Curlec\u2019s <\/span><a href=\"https:\/\/curlec.com\/subscriptions\/\"><span style=\"font-weight: 400;\">Subscription Feature<\/span><\/a><span style=\"font-weight: 400;\">, users were able to set up automatic weekly or monthly contributions one time and watch their wealth grow steadily, without any additional effort. The system automates the top-up weekly or monthly, making the investing process effortless and consistent.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Key features of the solution include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>A Native Experience:<\/b><span style=\"font-weight: 400;\"> The feature is fully integrated within the Wahed app and fits naturally within the user interface.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Simplicity:<\/b><span style=\"font-weight: 400;\"> There are no redirects or extra steps. Retail investors can set up automated investing in just a few taps.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Operational Visibility:<\/b><span style=\"font-weight: 400;\"> On the backend, the Razorpay Curlec dashboard gives Wahed&#8217;s team clear visibility into all recurring mandates and payments.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The automation simplified operations and made it easy for disciplined investing to become second nature for their retail investors.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22db66c elementor-widget elementor-widget-image\" data-id=\"22db66c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"440\" src=\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1-1024x563.jpg\" class=\"attachment-large size-large wp-image-19071\" alt=\"\" srcset=\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1-1024x563.jpg 1024w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1-300x165.jpg 300w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1-768x422.jpg 768w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1-1536x845.jpg 1536w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Bottom-1.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba73c2b elementor-widget elementor-widget-heading\" data-id=\"ba73c2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de62514 elementor-widget elementor-widget-text-editor\" data-id=\"de62514\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Since enabling recurring deposits through Razorpay Curlec, Wahed has seen a clear shift in client behavior and significant business improvements, both in terms of client experience and operational efficiency.<\/span><\/p><p><b>User-Facing Results:<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Improved consistency rates:<\/b><span style=\"font-weight: 400;\"> The consistency rate for monthly contributions went up significantly. Today, nearly 2 in 10 active investors on Wahed use recurring deposits, and that number is growing fast.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>New Growth in Monthly Investment Volume:<\/b><span style=\"font-weight: 400;\"> Monthly investing participation saw clear growth after automation went live.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Easier for users to reach investment goals:<\/b><span style=\"font-weight: 400;\"> The automated system helps clients stay on track with their goals without extra effort, making investing effortless, consistent, and aligned with their long-term goals.<\/span><\/li><\/ul><p><b>Business &amp; Operational Impact:<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Stronger Retention:<\/b><span style=\"font-weight: 400;\"> Wahed now has stronger retention and more engaged retail investors.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Predictable Inflows and Scalability:<\/b><span style=\"font-weight: 400;\"> The automation provides predictable inflows, which allows for better forecasting, less volatility, and improved planning for scalability.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Simplified Operations and Platform Reliability:<\/b><span> The platform is reliable, stable, and easy to integrate, running quietly in the background while simplifying operations and reducing support requests.<\/span><\/li><\/ul><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41dcf6d elementor-widget elementor-widget-image\" data-id=\"41dcf6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"440\" src=\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle-1024x563.jpg\" class=\"attachment-large size-large wp-image-19070\" alt=\"\" srcset=\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle-1024x563.jpg 1024w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle-300x165.jpg 300w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle-768x422.jpg 768w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle-1536x845.jpg 1536w, https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2026\/02\/Middle.jpg 1800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a53b83 elementor-widget elementor-widget-text-editor\" data-id=\"3a53b83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As stated by Zayan Yassin, CEO of Wahed Malaysia, \u201cRazorpay Curlec is smooth, simple and just works. Now retail investors just need to set up their automatic contributions once to start their investing journey. Investing becomes effortless and for Wahed, this means stronger retention and more engaged investors.\u201d<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-360457c elementor-widget elementor-widget-heading\" data-id=\"360457c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Start Automating Your Payments\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9fbe4c elementor-widget elementor-widget-text-editor\" data-id=\"b9fbe4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">By removing friction from payments, Razorpay Curlec empowers Malaysian SMEs and Enterprises, including leading brands like Wahed, to focus on accelerating growth and enhancing customer satisfaction.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Discover how your business can streamline payments today or view our complete suite of payment tools at<\/span> <a href=\"http:\/\/curlec.com\"><span style=\"font-weight: 400;\">curlec.com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 12pt; margin-bottom: 12pt;\"><span style=\"font-weight: 400;\">Want to automate recurring payments and improve customer retention like Wahed? <\/span><a href=\"https:\/\/accounts.curlec.com\/auth\/?redirecturl=https%3A%2F%2Feasy.curlec.com%2Fmy%2Fonboarding&amp;auth_intent=signup&amp;cta_btn=Navbar_Header&amp;x-country-code=MY\"><span style=\"font-weight: 400;\">Sign up now<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Who is Wahed? Wahed is a digital Shariah-compliant investing platform designed to create long-term wealth for its retail investors, without compromising their values. The company has gained over 400 thousand users worldwide by making halal investing accessible, easy, and affordable through providing a digital platform where users can easily select a professionally managed, diversified portfolio [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":19068,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-19066","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How Wahed Automated Its Investor\u2019s Regular Contributions with Razorpay Curlec&#039;s Subscription Feature - Curlec<\/title>\n<meta name=\"description\" content=\"See how Wahed automated online payments using Razorpay Curlec Subscriptions, enabling seamless recurring payments, stronger retention, and predictable inflows for its Shariah compliant investing app in Malaysia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/wahed-recurring-investments-razorpay-curlec-subscriptions-malaysia\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Wahed Automated Its Investor\u2019s Regular Contributions with Razorpay Curlec&#039;s Subscription Feature - 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