{"id":18114,"date":"2025-03-12T06:30:51","date_gmt":"2025-03-12T06:30:51","guid":{"rendered":"https:\/\/curlec.blog.razorpay.in\/?p=18114"},"modified":"2025-03-12T06:30:51","modified_gmt":"2025-03-12T06:30:51","slug":"how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec","status":"publish","type":"post","link":"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/","title":{"rendered":"How Sometime By Asian Designers Elevates Customer Checkouts with Curlec"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18114\" class=\"elementor elementor-18114\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4a5e4f9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4a5e4f9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f08f1a5\" data-id=\"f08f1a5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a9a76f2 elementor-widget elementor-widget-text-editor\" data-id=\"a9a76f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h5><b>Introduction<\/b><\/h5><p><b>Sometime By Asian Designers<\/b><span style=\"font-weight: 400;\"> have been redefining the art of handbags and accessories in Malaysia\u2019s fashion scene for over 10 years. Every creation reflects exceptional craftsmanship\u2014where even the tiniest stitch, the shine of a hardware clasp, and the thoughtfully chosen materials and hues come together to tell a story of style and sophistication.<\/span><\/p><p><span style=\"font-weight: 400;\">At Sometime, the mission is clear: to ensure every customer feels proud of owning a Sometime bag. Now, they needed a payment solution that could provide just as stylish of a checkout experience as they do with bags and accessories. Enter <\/span><b>Curlec by Razorpay<\/b><span style=\"font-weight: 400;\">, the perfect partner to complement their design philosophy.<\/span><\/p><h5><b>Challenges<\/b><\/h5><p><span style=\"font-weight: 400;\">Before Curlec, Sometime faced several hurdles that hindered their payment process. Starting with:-<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>A complex checkout<\/b><span style=\"font-weight: 400;\"> that was outdated with a non-intuitive interface. This led to an increase in cart abandonment and customer frustration.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Limited customisation<\/b><span style=\"font-weight: 400;\"> where a lack of branding options meant the checkout experience felt disconnected from the rest of the brand journey which was curated so well and meticulously.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>High operational costs<\/b><span style=\"font-weight: 400;\"> such as expensive fees and limited features made scaling operations challenging.<\/span><\/li><\/ul><h5><b>Solution<\/b><\/h5><p><span style=\"font-weight: 400;\">Curlec provided the tools and support Sometime needed to streamline their payment experience through:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Mobile-friendly UI\/UX<\/b><span style=\"font-weight: 400;\"> that\u2019s also sleek and modern offers a seamless payment experience, particularly on mobile devices.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Customisable branding<\/b><span style=\"font-weight: 400;\"> allowed Sometime to incorporate their brand logo and colours into the checkout pages, ensuring a premium feel and increasing brand trust as well.\u00a0<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Seamless onboarding<\/b><span style=\"font-weight: 400;\"> provided an integration with Shopify that was fast and straightforward, requiring no technical expertise.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lastly, an <\/span><b>intuitive dashboard<\/b><span style=\"font-weight: 400;\"> that\u2019s simple and modern shows an overview of transactions and streamlined reconciliation for the team.<\/span><\/li><\/ul><h5><b>Results<\/b><\/h5><p><span style=\"font-weight: 400;\">Sometime experienced several key benefits after implementing Curlec:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Enhanced customer experience<\/b><span style=\"font-weight: 400;\"> from an intuitive and customisable checkout experience. It goes without saying \u2013 a fashionable checkout page ensures satisfaction.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cost savings<\/b><span style=\"font-weight: 400;\"> from Curlec\u2019s competitive pricing structure provided significant savings on payment processing costs.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reliable operations<\/b><span style=\"font-weight: 400;\"> with a dependable service comes peace of mind. Enabling the brand to focus on crafting its signature bags &#8211; leaving the payment complexities to Curlec.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">A match made in heaven, Sometime By Asian Designers found a payment solution that pursues the same commitment to quality and customer satisfaction. By reducing costs and delivering a seamless payment experience, Curlec empowered Sometime to enhance their operations, elevate their customers&#8217; journey, and take fashion to new heights.<\/span><\/p><p><span style=\"font-weight: 400;\">Whether you\u2019re a premium brand like Sometime or a growing business, Curlec is here to help you simplify payments and delight your customers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c6831a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"3c6831a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm elementor-animation-float\" href=\"https:\/\/curlec.com\/onboarding\/my\/?&#038;cta_btn=Navbar_Header\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Find out more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Introduction Sometime By Asian Designers have been redefining the art of handbags and accessories in Malaysia\u2019s fashion scene for over 10 years. Every creation reflects exceptional craftsmanship\u2014where even the tiniest stitch, the shine of a hardware clasp, and the thoughtfully chosen materials and hues come together to tell a story of style and sophistication. At [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":18115,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-18114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Local Brand Sometime Elevates Checkouts with Curlec<\/title>\n<meta name=\"description\" content=\"Curlec elevates Malaysian-founded brand Sometime by Asian Designers with a new and improved checkout experience. Read to find out more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local Brand Sometime Elevates Checkouts with Curlec\" \/>\n<meta property=\"og:description\" content=\"Curlec elevates Malaysian-founded brand Sometime by Asian Designers with a new and improved checkout experience. Read to find out more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\" \/>\n<meta property=\"og:site_name\" content=\"Curlec\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-12T06:30:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2025\/03\/Sometime.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1680\" \/>\n\t<meta property=\"og:image:height\" content=\"721\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"sandra\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"sandra\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\"},\"author\":{\"name\":\"sandra\",\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/#\/schema\/person\/007a63ec63847aae981eae3ebc8cd9cb\"},\"headline\":\"How Sometime By Asian Designers Elevates Customer Checkouts with Curlec\",\"datePublished\":\"2025-03-12T06:30:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\"},\"wordCount\":436,\"image\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2025\/03\/Sometime.png\",\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\",\"url\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/\",\"name\":\"Local Brand Sometime Elevates Checkouts with Curlec\",\"isPartOf\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/case-studies\/how-sometime-by-asian-designers-elevates-customer-checkouts-with-curlec\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/curlec.blog.razorpay.in\/wp-content\/uploads\/2025\/03\/Sometime.png\",\"datePublished\":\"2025-03-12T06:30:51+00:00\",\"author\":{\"@id\":\"https:\/\/curlec.blog.razorpay.in\/blog\/#\/schema\/person\/007a63ec63847aae981eae3ebc8cd9cb\"},\"description\":\"Curlec elevates Malaysian-founded brand Sometime by Asian Designers with a new and improved checkout experience. 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